Back to basics: Glossary of design term
Skill Level: Novice

Glossary: U

URL
URL is the abbreviation for Uniform Resource Locator and is an address referring to a document on the Internet. In other words, it is the address of an individual web page element or web document on the Internet. The syntax of a URL consists of three elements:

the protocol, or the communication language, that the URL uses;
the domain name, or the exclusive name that identifies a web site; and
the path name of the file to be retrieved, usually an HTML document.
Most newbies mistakenly believe a URL is the same as a domain name or home page. Every web document and web graphic image on a web site has a URL.

For example, the URL for a home page is commonly written as:

http://www.companyname.com/index.html

The http:// is the protocol.
The www.companyname.com is the domain name.
The index.html is the path name.
The URL for an About Us page is commonly written as:

http://www.companyname.com/about.html

The http:// is the protocol.
The www.companyname.com is the domain name.
The about.html is the path name.

USP
Abbreviation for Unique Selling Proposition.

Contents - Alphabetically sorted

• Glossary: A
• Glossary: B
• Glossary: C
• Glossary: D
• Glossary: E
• Glossary: F
• Glossary: G
• Glossary: H
• Glossary: I
• Glossary: J
• Glossary: K
• Glossary: L
• Glossary: M
• Glossary: N
• Glossary: O
• Glossary: P
• Glossary: Q
• Glossary: R
• Glossary: S
• Glossary: T
• Glossary: U
• Glossary: V
• Glossary: WXYZ

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