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Skill Level: Novice
Glossary: M
Masthead
A masthead is a graphic image placed on top of a web page that tells
end users what page they are on. Masthead images can contain photos,
text, shapes, and/or image maps.
Meta-tag
Meta-tags are HTML tags that can be used to identify the
creator of a web page, what HTML specifications a web page follows,
the keywords and description of the page, etc. The most common use
of a meta-tag in online marketing is the keyword and description
tags, which tell the search engines that index meta-tags what description
to use in their search query results.
Modem
A modem (modulator/demodulator) is the hardware required to connect
telephone lines and is essential for dial-up connections to the
Internet.
Moderated Discussion List/Newsgroup
The person who categorizes the topics and selects posts is the moderator.
Thus, a moderation discussion list or newsgroup is a service in
which the moderator organizes participants' comments or suggestions
are organized into topics or categories.
Mouseover
A popular special effect for web graphics, generally programmed
in JavaScript, that changes switches color or a graphic image when
you place your cursor over it. Mouseovers can also be used to trigger
navigation changes and pop-up windows.
Multimedia
A form of communication combining text with graphics, page layout,
video, audio, animation, and so forth.
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