Sheer Genius is Google Logic. Or, The Soul of MSN, Trail of Yahoo & Language of the Internet Search

" When Microsoft speaks, the whole world listens.

Proof: About the change of plan of Microsoft regarding MSN, I searched the Net and found that thousands of papers worldwide carried the news before and after the actual announcement on 10 February. MSN may be in trouble, but Microsoft isn't. Apparently not. I think there is only one fellow who can out-news Bill Gates, and that is Steve Jobs. Im impressed with the genius of Jobs in creating and marketing; Im impressed with the genius of Gates in marketing. I will point to a unique difference between the two: Steve Jobs makes the news, Bill Gates makes the searches. How good is Bill? Join me as I look at the electronic files in the folder named BILL GATES, SEARCHER ... "

http://www.americanchronicle.com/articles/viewArticle.asp?articleID=5763

Google is Safe from the Sharks

" What's with the search engine communitys bizarre fascination with fingering the exact moment Google starts losing it? Every day it seems someone is citing this or that example as proof that Google is going downhill, or even worse, jumping the shark ... "

http://www.traffick.com/2006/02/google-is-safe-from-sharks.asp